Do your kids use energy drinks?
Even kids and teens are in need of a quick pick-me-up these days. These days we go from one commitment to another 24/7. We are becoming a nation of sleep deprived people and help is just around the corner at your local convenience store. The energy drink market is a multi-billion dollar industry with aggressive marketing. Marketing that is designed to appeal to children, adolescents and young adults with a product that is potentially hazardous to an individual’s health.
Do you know the hidden dangers of energy drinks?
These specialty products are currently under investigation by The Food and Drug Administration as well as the medical community. One of the ingredients they contain is caffeine. Here a few fast facts about caffeine.
- Caffeine is a stimulant.
- Caffeine is measured in milligrams and one “drink” can contain twice as much as a serving of soda.
- There is no “safe” amount of caffeine consumed by youth.
- Most of the drinks contain more than one serving as packaged.
- A young person may consume as many as 4 cans/bottles a day.
- High doses of caffeine can cause medical and/or behavioral problems such as:
- Increased blood pressure
- Disturbed heart rhythm resulting in rapid heartbeat and chest pain
- Digestive issues
A few additional facts
- Sports drinks are not energy drinks. They are designed to replenish lost carbs, minerals and electrolytes after
strenuous exercise. They do not contain caffeine which interferes with rehydration.
- Manufacturers of energy drinks are not required to include the amount of caffeine in the list of ingredients.
- Food companies have recently included caffeine in some products such as jelly beans, gum, chips and trail mix.
- Wrigley (MARS, Inc) pulled its product, ALERT Energy Caffeine Gum from the shelves due to concerns about the proliferation of caffeine in foods.
- Some energy drinks could also contain DMAA (dimethylamylamine) which is a stimulant that could cause symptoms similar to those from caffeine.
For more information contact:
Herkimer County Prevention Council
61 West Street, Ilion, NY 13357